How to Score Email Addresses for Fraud Risk

Score email addresses for fraud risk are used in every online transaction and are critical to verifying users, checking credit card applications, ecommerce transactions, sign ups and registrations. Fraudsters are continually finding ways to evade fraud scoring services and make their emails look authentic so that they can gain access to products, services and accounts.

To help combat this, companies must deploy an integrated solution that includes an email reputation score. It can be derived from multiple data points including domain information, activity history, spam reports and more to provide a risk assessment for the address. This information helps to determine if an address is valid, has been used before and is a good fit for the business’s target demographic.

Score Email Addresses Based on Their Fraud Potential

A risk score can be used to prevent fraud, decrease chargebacks and increase revenue through more accurate verification of customers. For example, a high risk score can flag suspicious transactions or orders and trigger additional validation checks for the customer. It can also help prevent fraudsters from reusing their stolen credentials by assessing whether their email is on any blacklists for fraudulent activities.

Detect and prevent fake account creations, identity theft and other forms of fraud with real-time APIs that analyze email address reputation and other user details. IPQS tracks detailed email address reputation data on more than 10B emails and provides an email risk score based on the email’s activity across the global IPQS threat network. This includes detection of disposable emails and popular temporary mail service providers used to bypass registrations, OTP password verification and other fraud prevention mechanisms. It can also detect if an email is known for abusive behavior, such as being on a blacklist of fraudulent IPs or having been used in previous fraudulent transactions.

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